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• Why You Might Want To Re-think Changing Domains
  Did you know that Google takes the age of your domain (www.example.com.au) into consideration when calculating where you will rank in search results? That’s right, the people at Google create their search algorithms based on a large number of factors, but they all come down to one thing: trust. The vast majority of additions and changes […]
• Google – Do As I Say, Not As I Do
  Google recently posted an update on the AdSense blog “Making Ads Smart – Adapting Ads to the Device” where they discussed some of the changes they were launching to change the appearance of the ads on certain devices. Google has also had a long time AdSense policy which prohibits “encouraging clicks”. Source – AdSense Programme Policies “Encouraging clicks” […]
• Are your AdWords clicks relevant?
  Did you know your AdWords specialist at SponsoredLinX are like special forces ‘Traffic Controllers’? They have trained eyes to detect Google searches that you do NOT want clicking your ads. Sure, a well structured campaign will reduce irrelevant traffic but that’s certainly not enough. Even though AdWords advertising is the most targeted way to advertise you […]
• Cloud Computing Explained
  I’m sure everyone has heard the term “Cloud Computing” being the new buzz phrase on the internet, but what is it? In essence Cloud Computing is used to describe hosted services, whether it be storage, infrastructure or software. As an example millions of people have moved away from running email software on their computers to cloud based […]
• The Importance of Negative Keywords
  During the Google AdWords Health Checks that are run by our internet marketing specialists here at SponsoredLinX, we have began to notice a growing trend in Google AdWords accounts. One of the most alarming trends that has been identified is that the majority of accounts are lacking an extensive negative keyword list. Negative […]