Cyber Security – how can you protect yourself online?

Summary

In the midst of a digital era that is forever booming, how do you protect your details online? With approximately 175 million transactions conducted in 2014 and the number set to skyrocket this year, take a moment to find out a simple step to secure yourself better in cyber space.

 

Cyber Security – Video Transcript

Hi there!

This week I want to talk to you a little bit about cyber security.

Now as we all know, big companies like Sony, the CIA, have all recently been hacked, so nobody is truly safe from the threat, and especially small businesses.

In fact there are studies which say that small businesses are more at threat than larger businesses.

Now the key thing you can do here is to practice safe conduct with your email account. It is the central point of failure for many.

The key is not to use the same password for several accounts, which we see all too often.

One way to get around this is to have an account and password and that one account and password can be associated with your social media activities, for example, and, don’t share that password around between accounts.

Always make sure that you have a very strong password for your email account.

If you want to get really serious about security on your email account, get two-way verification. What this will do is send you an SMS, so this way, even if someone gets access to your email and password, they still have to get a SMS verification, and this is truly the safest way to stop getting hacked and to secure yourself.

That’s my tip for this week – until next time I’m Ben Bradshaw.

 

About the author

Regarded as somewhat of an enigma in the world of digital marketing, Ben Bradshaw is one of Australia’s most established and renowned Google AdWords pioneers. As well as being the founder and CEO of Australia’s largest Australian-owned, multi-award winning AdWords management company (SponsoredLinX), he is also one of the country’s most sought-after and respected speakers and trainers in the field of Internet marketing and entrepreneurship. As testament to his enormous success, Ben is now a self-made millionaire and author, and has received a swag of awards such as: ‘Brisbane’s Digital Young Entrepreneur of the Year (2015 & 2016),’ ‘Ernst & Young’s Australian Entrepreneur of the Year (2013),’ and Smart Company’s Hot 30 Under 30 (2011).’ It’s little wonder that Smart Company describe him as something “akin to a Jedi Master in the world of search engine marketing.”

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